You will spend more than €5,000 on average on kids’ parties from pre-school to sixth class. These figures on the cost of kids birthday parties will blow your mind! And I don’t just mean the toll on your eardrums or your furniture. Or THAT child is coming again who is gonna refuse to do anything […]
Developers, check out 3 things in the infographic that will make you more money. The typical software developer was born the same year as the megabit chip (1986). He – and it almost always is a he – has less than 10 years experience in the field. But he does spend about 7 hours a […]
The Irish love affair with breakfast – A Bord Bia study shows that half never miss it Irish people are becoming interested in healthy breakfasts, with 1 in 4 people having switched their breakfast choices to more healthy options. Some 44% are cutting back on sugar while 13% are working on reducing their carbohydrate intake. […]
The Consumer Price Index measures the price of a basket of 634 goods and services typically found on Irish shopping lists. Every 5 years, The index goes through a “rebase”, when some products are removed and other new, more popular items added. While the main purpose of the CPI is to […]
That Mums matter is obvious, right? But did you that mothers control more consumer spending than any other group? Families with kids make up 70% of all consumer spending. 72% of mums decide what goes on the grocery list. An astounding 98% are responsible for bills and budgeting. Mums are swinging decisions that affect all […]
“In a world where people have a lot of choices, the story may be the deciding factor.”Nick Morgan People process facts and stories very differently. A press release full of boring facts only hits our language processing parts in the brain. Scientists call these Broca’s area and Wernicke’s area. Stories make your brain work harder, […]
Irish people are unaware of the danger they face as they check their smartphones an average 40 times a day. The mobile phone happens to be our most contaminated personal item. Bacteria can live there and put up with selfies for up to five months. 12 years of research have paid off for a group […]
Most Irish SME’s don’t which of over 80 government business supports they can use. Most small-to-medium sized businesses don’t know how to find out : Which of over 80 Government business supports are available to them The range of Government supports for accessing credit The location of their Local Enterprise Office Navigating government for SME’s […]
Small business is big news in Ireland. Big, big news. Most businesses in Ireland slot into the category small-to-medium sized enterprises or SME’s. Of these SME’s, 90% are very small indeed, with 1-10 employees. They still employ over half of the country’s population. That’s probably one person to handle billing, accounts, taxes, inventory, audits, government […]
Small companies are team, goalie, centre back and centre forward all in one. Here’s how 8 tackled marketing. I’m a sucker for stories about how small and new businesses market themselves. Maybe it’s because they tend to involve the unexpected. Maybe because sometimes, they’re surprisingly moving. Of course, the small business itself will tell you […]
Ireland is experiencing a startup funding bonanza. Every day, the Irish media reveals that another startup has received funding in the many millions of euros. The numbers are in. Irish tech firms have more than doubled the amount of money they raised, compared to only a year ago. In the last 12 months, the top […]
If your company is ignoring what people are posting, tweeting and commenting online, you are risking more than an embarrassing selfie on Facebook. You may be surprised to find that people are forming opinions of your business based on social media chatter. If so, you’re not alone. One third of Irish companies are ignoring their […]
“Data Breach” has become part of our vocabulary, where bugs are branded like companies with their own cool logos like the heartbleed bug. You’re right if you think this is a fairly recent development. Reports of the biggest data breaches recorded started in 2005. Much of this growth can be explained by a massive explosion […]
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