When I say I work with businesses as a one-day-a-week marketing manager, people sometimes assume that means I pop in, write a few social media posts, maybe have a quick look at Google Analytics, and off I go. And yes, sometimes social media is part of it. But that is only one small piece of […]
Have you been told that SEO isn’t worth it for your small or local business? That advice is usually aimed at people who can’t afford to throw thousands at an agency every month. There are a few simple things you can do today to improve SEO and help your business get seen on Google. These […]
Is there a website that you turn for inspiration, business tips or the latest tech tools and hacks? Ever wondered what websites entrepreneur swear by to save time and refine their skills? Here are 67 websites that entrepreneurs recommend in online forums. Canva, Trello, and Producthunt get a lot of love! The good news is […]
Here’s a guide to writing e-commerce product category descriptions with a twist. Every single tip is backed up by real e-commerce website copy that I just worked on. Every business relies on words. But how does an e-commerce site get the words right while focusing on suppliers, sales channels, markets, currencies, legal requirements – and […]
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