Imagine that thirty million people visit one of your shops each week, and 25 million use your app. That’s the story of Target, the giant retailer. Digital sales accounted for only 3% to 4% of all of Target’s overall sales in 2015, putting it near the bottom of the top 12 retailers, according to eMarketer. […]
Silicon Valley Bank – specialist lender to technology, innovation and med-tech companies – is doubling the amount it’s lending to Irish companies. So far, it’s committed funds to 15 Irish businesses including AMCS, Amplience, Accuris, Boxever, Clavis Insight, Diona, Fieldaware, Lincor, Logentries, Movidius and Profitero. Here’s what David Flanagan, CEO of Boxever, had to say […]
You know that people are buying online. You know that you need to talk to customers and create interest and excitement in your product or service. But when are people most receptive to your message? How do you avoid the danger of being seen as spam? Luckily, there are 5 proven prime times for retailers […]
According to the latest Fluent Report on Marketing to women, an overwhelming majority prefer gender neutral advertising over advertising specifically aimed at women. Much of the advertising aimed at women is emotional, as in the cases of brands like Hallmark, Pandora, Electrolux and Huggies. Inspiring and/or empowering messages tend to drive campaigns as seen recently […]
Bill Gates declared the password dead in 2004. Why the password is a myth The notion of a password being sufficient in itself needs to go into the myth bin. A staggering 76% of data breaches are caused by weak passwords. More often than not, an account is easily hacked because of a ridiculously easy […]
Another day, another Summit, right? Or networking event. Or business conference. Or bootcamp. Sometimes, we only hear about these events afterward. And think .. I might have learned something new, or met someone who could transform my business. And sometimes it feels good just to get another perspective and realise you’re not alone. But you didn’t […]
Developers, check out 3 things in the infographic that will make you more money. The typical software developer was born the same year as the megabit chip (1986). He – and it almost always is a he – has less than 10 years experience in the field. But he does spend about 7 hours a […]
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